A major supermarket is calling on small Norfolk businesses to get in touch to help find the "next big thing."

Aldi is on the lookout for UK suppliers to partner with it as part of its drive to support British businesses.

Whether it is a local bakery or a small-scale farm, it is eager to hear from businesses from all product categories, including food, drink and special buys.

Diss Mercury: Local businesses have been asked to get in touch with the supermarket chainLocal businesses have been asked to get in touch with the supermarket chain (Image: submitted)

Julie Ashfield, managing director of buying at Aldi UK, said: “Working with UK partners is at the heart of our business and three-quarters of our sales are from British suppliers.

"We are incredibly proud of these partnerships and it is amazing to watch so many of our suppliers grow with us. 

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“Securing new partners and spending more with British suppliers is leading to the creation of much-needed jobs while also boosting British farming and manufacturing.

"We look forward to bringing even more suppliers on board throughout 2023.”

It follows Aldi's partnership with Channel 4, which saw the supermarket uncover new products from the UK's small food and drink businesses.