The failure of the England football team is set to turn into the sweet taste of success with the launch of a new Attleborough-grown bloom.Staff at the award-winning Peter Beales Roses, had hoped the national team would still be in the World Cup when the 'Team England' rose was unveiled at the Hampton Court Palace Show on Monday.

The failure of the England football team has turned into the sweet taste of success with the launch of a new Attleborough-grown bloom.

Staff at the award-winning Peter Beales Roses, had hoped the national team would still be in the World Cup when the 'Team England' rose was unveiled at the Hampton Court Palace Show on Monday.

But the dark red rose, which was commissioned by the Royal Horticultural Society, will instead help inspire future teams after England failed to overcome the Germans in the knock out stages.

'Whilst England wilted in the game against Germany, this champion rose will continue to flourish and root for England football teams and other England teams for years to come,' said marketing officer Jackie Duffy.

Budding young players from Hampton and Richmond Football Club, who have been signed by Premier League academies, helped launch the latest Peter Beales creation.

The Attleborough rose grower also unveiled two new roses, including one dedicated to veteran radio and television host Sir Terry Wogan, who retired from his popular Radio 2 breakfast show in December.

The bright yellow 'Togmeister' rose, which flowers all summer, received a visit from his wife, Lady Helen, at the annual flower show at Hampton Palace.

The third new rose, the Francis Copple, was commissioned by the family of the former Metropolitan police officer, who loved roses.

Their display earned Peter Beales a Gold medal and their stand was named as the Best Exhibit in the prestigious show's rose marquee.